Digital Payments, AI & Human Element Cross the Chasm to Serve Unbanked & Underbanked

Unbanked and underbanked never found refuge at traditional banks as they never met any of their qualifying criteria. Traditional banks also didn’t seem too keen to explore innovative viable business models that would include unbanked and underbanked. Part of this could be attributed to lack of cutting edge solutions such as artificial intelligence, advanced cloud computing capabilities, which are now fairly omnipresent.

They are increasingly being used to gather and process novel insights from structured and unstructured data.

And, remainder of this negligence could be attributed to lack of desire to find specialized ingenuous solutions for this demographic but instead to conveniently write them off.

It wasn’t until Vodafone’s M-Pesa found it’s footing in Kenya, that innovators and policy makers started acknowledging mobile banking as a great enabler for financial inclusion. Through further ingenuity and exploration, innovators with tie-ups with local private enterprises and with the help of government bodies, nurtured these sparks of insights into profitable and sustainable business models. Not many have been able to cross the chasm, so to speak, but there have been significant leaps in recent years due to commercialization of cloud computing and maturing of digital banking and payments landscape.

Dear Reader. "Digital Payments, AI & Human Element Cross the Chasm to Serve Unbanked & Underbanked" is a premium article. If you would like to get access to this article, please pay 3000 USD fee.

Label Marketing versus Understanding Customer: Product Development Toolkit for Digital Banking

DigitalBanking

As most financial institutions acknowledge the need to ‘digitize’ (embrace technology to automate financial functions and reduce dependency on paper based documentation), they eagerly embrace new jargon, labels and generalizations (read: stereotypes) to showcase their commitment to technological advancement and sometimes, simply from fear of missing out. Yet, it’s these very labels, jargons and generalizations that can severely impact, both perception of the organization and deter acceptance of digital initiatives by customers.

Dear Reader. "Label Marketing versus Understanding Customer: Product Development Toolkit for Digital Banking" is a premium article. If you would like to get access to this article, please pay 4500 USD fee.